BUSINESS PERFORMANCE OR SOCIAL IMPACT? WHY NOT BOTH? SUPPORTING SOLAR ENERGY COMPANIES TO MEASURE SOCIAL IMPACT IN ZAMBIA
Social enterprises have two ultimate goals: to generate sustainable profits and improve livelihoods. While they typically have systems in place to track business metrics, many social enterprises lack the foundational monitoring and evaluation (M&E) tools they need to measure whether their products and services improve customers’ livelihoods.